Models Dawid Schaffranke, Joseph Turnbull, Lowell Tautchin and Luka Badnjar star in the latest color-infused Lyle & Scott Spring/Summer 2012 ad campaign. From bold outerwear pieces to fun and quirky prints, this fearless collection features eye-popping bursts of color.
Bright solids, checks and polka dots take center stage in a casually chic advertorial spread that features timeless classics with a contemporary twist. From interchangeable shorts to lightweight windbreakers and jeans in jewel tones, this easy-to-wear brand showcases a marriage of aesthetics and comfort.
A modern take on past favorites, this bold collection is clean cut, comfy and effortlessly elegant with an undeniable sense of sophistication. Infused with a myriad of bright hues and graphic prints, the Lyle & Scott Spring/Summer 2012 ad campaign proves that colorful classics never go out of style.
Colorfully Casual Campaigns
The Lyle & Scott Spring/Summer Collection is Comfy and Cool
Trend Themes
1. Colorful Minimalism - Opportunity for brands to combine bold and bright colors with minimalist designs to create products that reflect contemporary simplicity and style.
2. Casual Chic - Opportunity to build a brand that focuses on creating stylish, comfortable and casual wear that is versatile for any occasion.
3. Modern Vintage - Opportunity for brands to combine modern and vintage designs to create a unique and eye-catching style that appeals to consumers' taste for both nostalgia and contemporary design.
Industry Implications
1. Fashion - Brands can take inspiration from the bold and colorful designs of Lyle & Scott to create their own unique line of fashionable and comfortable attire.
2. Home Decor - Designers can take inspiration from the bold and bright color schemes of Lyle & Scott to create home decor products that reflect contemporary style and comfort.
3. Marketing and Advertising - Agencies can take inspiration from the Lyle & Scott campaign to create eye-catching and creative ad campaigns that showcase a brand's unique value proposition.