Luxury Stationery

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Gold-Plated Staples

The Studio OOOMS company has created this completely impractical set of ultra-luxury, 14 karat gold-plated staples.  They come in sets of 24, packaged in a velvet jewelery style case.

With a price tag of 140 Euros, these are too expensive to be used as a gag gift, and too useless and small to be a display piece. However, they are unique enough to be memorable.

There is no mention of an accompanying gold plated stapler on the OOOMS website.
Trend Themes
1. Ultra-luxury Staples - Disruptive innovation opportunity in creating high-end office supplies.
2. Impractical Stationery - Disruptive innovation opportunity in designing unique and memorable stationery items.
3. Expensive Novelty Gifts - Disruptive innovation opportunity in developing luxurious and exclusive gift items.
Industry Implications
1. Office Supplies - Disruptive innovation opportunity in redefining the market with premium and unique stationery products.
2. Giftware - Disruptive innovation opportunity in offering high-end and exclusive novelty gift options.
3. Luxury Accessories - Disruptive innovation opportunity in expanding the market with extravagant and upscale office accessories.

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