Luxurious brand Rimowa elevates its collection with a sense of design and customization with these playful luggage stickers. Titled 'A Collection of Stone, Lava, Meteorite, Ice, Driftwood, and Lichen,' the project is done in collaboration with Danish-Icelandic artist Olafur Eliasson. With 46 distinct variations, the designs channel the texture, form, and color of geological objects. Amid the organic formations are also wordy pieces that boast 'Ecosystem' and 'Anthropocene.' The collection is debuted in a striking photoshoot.
The luggage stickers are not only intended to allow consumers to personalize their travel suitcases, however. Rimowa and Olafur Eliasson teamed up to raise funds for the Little Sun Foundation — a nonprofit organization that was started by Eliasson himself. The charitable entity embarks on a mission to supply vulnerable global communities with solar power.
Charitable Geological Luggage Stickers
Rimowa Teams Up with Olafur Eliasson for an Ethical Project
Trend Themes
1. Customization of Luxury Products - Rimowa's collaboration with Olafur Eliasson showcases the trend of personalization in luxury items, allowing consumers to customize their travel suitcases with geological-inspired designs.
2. Ethical Partnerships for Social Causes - The collaboration between Rimowa and Olafur Eliasson highlights the trend of luxury brands teaming up with artists and nonprofit organizations to raise funds for social causes.
3. Nature-inspired Design Aesthetics - The playful luggage stickers by Rimowa and Olafur Eliasson reflect the trend of incorporating natural elements and organic formations into luxury product designs.
Industry Implications
1. Luxury Goods - This collaboration presents an opportunity for luxury brands to engage consumers through unique collaborations and socially conscious initiatives.
2. Art and Design - Artists and designers can find opportunities to create sustainable and philanthropic projects that merge creativity and social impact.
3. Nonprofit Organizations - This partnership demonstrates a potential avenue for nonprofits to collaborate with luxury brands to raise funds for their charitable initiatives.