Grubhub, the popular food delivery service, has reintroduced its loyalty subscription program, Grubhub+, with exciting new features designed to offer enhanced rewards and savings to diners.
The revamped Grubhub+ program now offers a 5% credit back on pickup orders and lower service fees from the moment it launches, providing immediate benefits to subscribers. But the improvements don't stop there—more perks are on the way.
In the upcoming months, Grubhub+ members can look forward to additional features, including exclusive partner offers. One such collaboration is with Shell, where Grubhub+ members will receive Gold Status in the Fuel Rewards program, granting them 5 cents per gallon savings on every fill-up when they sign up or link their Fuel Rewards account.
Furthermore, milestone rewards and month-long member savings are in the pipeline, ensuring continued value and excitement for subscribers.
Currently, Grubhub+ members already enjoy a range of perks, including $0 delivery fees on eligible restaurant and convenience orders of $12 or more, as well as donation matching on Grubhub+ orders. Additionally, members receive exclusive offers from restaurant and convenience partners, providing an all-encompassing dining experience.
Food Delivery Loyalty Programs
Grubhub Has Reintroduced Its Loyalty Subscription Program Grubhub+
Trend Themes
1. Enhanced Rewards - The reintroduction of Grubhub+ loyalty subscription program with enhanced rewards presents an opportunity for businesses to innovate and offer unique loyalty perks to their customers.
2. Exclusive Partner Collaborations - The upcoming exclusive partner offers and collaborations within the Grubhub+ program create opportunities for businesses to form strategic alliances and explore new customer acquisition channels.
3. Continued Value and Excitement - The introduction of milestone rewards and month-long member savings in the Grubhub+ program opens up chances for businesses to create engaging loyalty programs that provide ongoing value and excitement to their customers.
Industry Implications
1. Food Delivery Services - Food delivery services can leverage the enhanced rewards and feature collaborations offered by loyalty programs like Grubhub+ to attract and retain customers in a highly competitive market.
2. Retail and Convenience Stores - Retail and convenience stores can explore partnerships with loyalty programs like Grubhub+ to offer exclusive discounts and rewards, driving foot traffic and increasing customer loyalty.
3. Fuel and Gas Stations - Fuel and gas stations can tap into the opportunity of offering fuel savings to loyalty program members, just like the collaboration between Grubhub+ and Shell, creating a unique selling point to attract and retain customers.