A chic selection of versatile lightweight bags is launched through SSENSE. With Heron Preston overseeing the design of the offerings, one can rest assured that the silhouettes are on the cusp of contemporary streetwear.
There is a total of four distinct lightweight bags, including an off-white nylon messenger bag, and two waist packs — one in black and the other in a vibrant orange colorway. The style elements nod to contemporary sensibilities. The over-the-shoulder pack features a NASA motif, hinting at the hype over the 50th anniversary of the moon landing. The waist bags, on the other hand, embrace a Cyrillic font with 'СТИЛЬ' embellished front-row-and-center.
The lightweight bags are currently up for sale on SSENSE and they retail between $420 USD and $680 USD, signaling to Heron Preston's influential status in the streetwear industry.
Streetwear-Approved Lightweight Bags
Heron Preston Debuts Three Bag Silhouettes Through SSENSE
Trend Themes
1. Lightweight Bags - Opportunity to create innovative and functional lightweight bags for the fashion industry.
2. Contemporary Streetwear - Disruptive innovation opportunity to merge streetwear fashion with contemporary designs and motifs.
3. Influential Status - Opportunity to capitalize on influential status in the streetwear industry by launching exclusive collaborations and limited edition collections.
Industry Implications
1. Fashion - Fashion industry can explore the trend of lightweight bags and incorporate them into their collections.
2. Design - Design industry can take inspiration from contemporary streetwear trends and incorporate them into various products.
3. E-commerce - Opportunity for the e-commerce industry to market and sell exclusive streetwear and lightweight bags through online platforms.