Lexi Skin is a new skincare line from LPGA star Lexi Thompson (who is currently competing in the 2020 Olympic Games) and it offers targeted anti-aging formulas for those who lead active lifestyles. Since golfers, in particular, spend a lot of time in the sun, this affordable skincare range was created with the needs of successful, active women today.
The cruelty-free range includes products for not just the eyes, face and neck but also other targeted solutions for the feet, hands and any scars. In the brand's Fresh Face Bundle, there's a trio of essential products for skin restoration and they make the most of ingredients like microencapsulated copper peptides to quickly hydrate and refresh the skin.
Affordable Athlete-Backed Skincare
Lexi Skin Shares Restorative Solutions for Active Women
Trend Themes
1. Active Skincare Solutions for Athletes - There is a growing market opportunity for skincare products that specifically target the needs of athletes and active individuals.
2. Affordable Anti-aging Skincare - There is a market opportunity for affordable skincare products that focus on anti-aging solutions.
3. Cruelty-free Skincare - The trend towards cruelty-free beauty products is growing and this presents an opportunity for companies to tap into this market.
Industry Implications
1. Athletic Performance & Wellness - Companies in the athletic performance and wellness industries can benefit from partnering with or developing their own skincare lines for active individuals.
2. Beauty & Skincare - The beauty and skincare industry has a huge opportunity to create affordable, anti-aging products that cater to active individuals.
3. Sustainability & Ethics - The sustainability and ethics industries can benefit from promoting and supporting companies that offer cruelty-free products like Lexi Skin.