Healthy 30-Meal Packs

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Lean Cuisine's 'Back on Track Pack' Includes All of Its Best Sellers

With its 30-meal 'Back on Track Pack,' Lean Cuisine makes it easier for consumers to stock up on its fan favorites, which include its Unwrapped Chicken Burrito Bowl, Swedish Meatballs, Five Cheese Rigatoni, Steak Portabella, Vermont White Cheddar Mac and Cheese, and much more.

The meals are meant to be stored in the freezer, ensuring their longevity, and making it easy for consumers to simply grab the pack they want and then heat it up for lunch or dinner in a matter of minutes. To give fans the chance to win the 30-meal pack to get themselves back on track for the new year, Lean Cuisine is hosting a giveaway. Those interested can enter by following the company on Twitter and replying to the giveaway tweet with the #LeanBackOnTrack and #Sweepstakes hashtags by January 14th.
Trend Themes
1. Meal Prep Convenience - The trend of pre-packaged meal kits offers convenience and time-saving options for busy individuals looking to maintain a healthy lifestyle.
2. Freezer Friendly Meals - The growth of freezer-friendly meals provides a solution for consumers who want to stock up on meals and ensure their longevity.
3. Incentivized Giveaways - The use of social media giveaways helps brands engage with customers and increase brand loyalty.
Industry Implications
1. Meal Kit Delivery - Meal kit delivery services can capitalize on the trend of meal prep convenience by offering pre-packaged meal kits for customers to easily prepare and enjoy.
2. Frozen Food - The frozen food industry can leverage the trend of freezer-friendly meals by offering a wide range of options to cater to consumers' preferences.
3. Social Media Marketing - Brands can take advantage of incentivized giveaways on social media platforms to increase their online presence and engage with customers.

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