Stylish Organizational Desk Accessories

The 'LAY' Organizer Charges Devices and Holds Essentials

The 'LAY' organizer comes as a stylish yet inherently functional piece of equipment for the modern desk that will enable users to maintain a clean workstation without sacrificing any essential capabilities. Consisting of a power brick adapter and an angular inlay for holding small essentials, the unit puts an outlet within direct reach to ensure you don't have to fumble behind your desk for access. This is accented with two USB ports to let you power up your smartphone or other devices without having to plug them into your computer.

The 'LAY' organizer is the design work of Joongho Choi, Hyunsoo Choi and Jeong Kim, and identifies the need for stylish desk accessories that acknowledge the shift towards digital solutions amongst modern employees.
Trend Themes
1. Stylish Desk Accessories - Opportunity for creating sleek and functional desk accessories that cater to the needs of modern employees.
2. Organizational Productivity Tools - Disruptive innovation opportunity in developing tools that help users maintain a clean and efficient workspace.
3. Convenient Charging Solutions - Innovation potential in creating charging devices that are easily accessible and eliminate the need for reaching behind desks.
Industry Implications
1. Office Supplies - Opportunity for companies to develop a line of stylish desk accessories that enhance organization and productivity.
2. Technology - Potential for tech companies to create innovative charging solutions that simplify the charging process for devices.
3. Design - Design-focused brands can capture the market by creating aesthetically pleasing organizational products that blend seamlessly with modern workspaces.

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