Ok, so you haven't been able to get your hands on the Anya Hindmarch “I'm Not a Plastic Bagâ€. Well, there are plenty of other causes for you to raise awareness through fashion, like the FEED bag offered exclusively at Amazon designed by Lauren Bush in an effort to end world hunger.
Your purchase will help the UN World Food Programme feed a child for one full school year. Whether you tote your FEED bag to school, work, play, or shop, remember that your bag helped to FEED and educate one child for one school year. Reversible tote made of natural burlap and cotton. Cost $59.95
Did you know?
- Hunger and malnutrition are the #1 risk to global health, killing more people than AIDS, malaria, and TB combined
- Every 5 seconds a child dies because he or she is hungry
- In 2005 WFP fed 21.7 million children in 74 countries
- Research shows that free school lunches can increase attendance rates by 100% and boost academic performance
- 19 cents a day or 34 dollars a year can transform a child's life and provide the tools for a lifetime of self-reliance. School feeding is a simple but effective way to beat hunger and poverty.
Lauren Bush & WFP FEED Bag
The New Eco "It" Bag
Trend Themes
1. Feeding the Hungry Through Fashion - Creating fashion items with proceeds going towards feeding the hungry provides a disruptive innovation opportunity for the fashion industry.
2. Socially Conscious Consumerism - The trend of socially conscious consumerism creates an opportunity for businesses to provide conscious alternatives to products and engage consumers with the cause.
3. Education-based Philanthropy - The rise of education-based philanthropy provides an opportunity for businesses to create products whose profits can help promote education.
Industry Implications
1. Fashion - The fashion industry can take an active role in ending world hunger through the products it creates and the proceeds it donates.
2. Food and Beverage - Through collaboration with organizations such as the UN World Food Programme, the food and beverage industry can contribute to ending hunger and malnutrition.
3. Retail - By promoting socially conscious products aimed at ending world hunger, the retail industry can tap into the socially conscious consumer market while also contributing to the cause.