Meowadays creates cat toys in the style of penises, baby fetuses, and organs, which have been creating quite the fuss on Etsy this week. The complaints from the Australian press suggest the toys somehow incite bestiality or animal cruelty; however, Meowadays shows no sign of slowing down.
The phallic chew toys are the most shocking, with real cow penises marketed as fun for your feline. Regardless, Meowadays (Shana Ostrow) and her cat are sitting pretty in this publicity, with the case officially dubbed as 'WoolWang-gate.'
Naughty Feline Knits
Meowadays Releases a Series of Knitted Shockers on Etsy
Trend Themes
1. Controversial Novelty Toys - The creation of controversial novelty toys, such as cat toys in the shape of penises and baby fetuses, presents disruptive innovation opportunities for companies willing to push boundaries in their product offerings.
2. Online Marketplace Trends - The growing popularity of unique and unconventional items on platforms like Etsy highlights the potential for disruptive innovation in the online marketplace industry by catering to niche markets.
3. Creative Marketing Strategies - The success of Meowadays' controversial cat toys showcases the potential for disruptive innovation in marketing strategies aimed at generating buzz and media attention for products.
Industry Implications
1. Toy Manufacturing - The toy manufacturing industry can explore disruptive innovation opportunities by exploring unconventional and controversial designs for cat toys and other novelty products.
2. E-commerce - E-commerce platforms like Etsy can tap into disruptive innovation by embracing and promoting unique and unexpected products, providing a space for sellers to cater to niche customer preferences.
3. Public Relations & Branding - The controversy surrounding Meowadays' cat toys presents disruptive innovation opportunities for PR and branding agencies to leverage unconventional products and generate publicity for their clients.