The newest Kia Soul 'Rapping Hamsters' commercial tells you that "you can get with this, or you can get with that," using a retro hip-hop lyric to illustrate the difference between the Kia Soul and other less substantial vehicles.
The hamsters are hilarious, and although they may not make you think of the Kia Soul, the commercial definitely stands out in your mind (even if it's mostly for the awesome 90's rap from Black Sheep). The Kia Soul 'Rapping Hamsters' commercial is the perfect remedy for boring commercial breaks.
Hip-Hop Hamsters
Kia Soul 'Rapping Hamsters' Commercial Reworks Old-School Rap
Trend Themes
1. Retro-inspired Advertisements - Companies can leverage nostalgia and retro aesthetics to create memorable ads and connect with consumers.
2. Humorous Advertising - By incorporating humor and unexpected elements, brands can create more engaging and shareable ad content.
3. Animal-mascot Marketing - Using animals as brand mascots can be an effective way to build brand recognition and appeal to younger consumers.
Industry Implications
1. Automotive Industry - Car manufacturers can create unique and memorable advertisements that emphasize their brand's unique features and appeal to a wider audience, with a focus on humor and nostalgia.
2. Marketing and Advertising Industry - Agencies and marketers can help their clients create more engaging advertisements through the use of humor and creative, unexpected elements.
3. Entertainment Industry - The use of catchy, retro-inspired music in advertisements can help to create an emotional connection with viewers and promote brand recall in the entertainment industry.