The Karen Elson St. John Fall/Winter 2010 campaign is a red-hot look at the label's new fashions and an even hotter model. I would not be surprised if photographer Greg Kadel's camera overheated during the shoot.
The Karen Elson St. John Fall/Winter 2010 campaign was shot against a red backdrop, which makes Elson's fire engine red hair stand out even more. Between her crimson locks and ice blue eyes, it may take a while before anyone looks at the clothing.
Fire Engine Red Pictorials
Karen Elson for St. John Fall/Winter 2010 Proves Red is Never Dead
Trend Themes
1. Red-hot Fashion - Opportunity for innovative fashion brands to capitalize on the trend of incorporating bold red hues in their collections.
2. Statement Hair Colors - Disruptive innovation opportunity for hair product companies to develop vibrant hair dyes that allow individuals to achieve bold and unique hair colors like fire engine red.
3. Contrast Photography - Opportunity for photographers and camera manufacturers to explore new techniques and technologies that enhance the visual impact of contrasting colors, such as shooting against vibrant backdrops.
Industry Implications
1. Fashion - Innovative fashion brands can take advantage of the red-hot trend by incorporating bold red hues in their collections and marketing campaigns.
2. Beauty - Hair product companies can tap into the demand for statement hair colors by developing vibrant dyes that allow users to achieve eye-catching shades like fire engine red.
3. Photography - Photographers and camera manufacturers can explore and capitalize on the trend of contrast photography by developing new techniques and technologies that enhance the visual impact of contrasting colors.