Butter Goods works in collaboration with headwear imprint Kangol on a new collection alongside one another. It is packed with traditional streetwear silhouettes including hoodies, crewneck sweaters, tees, a bucket hat, knitted sweaters, and a reversible zipped vest.
Overall, the design language is minimal and timeless to be versatile throughout any occasion. It is adorned in a simplistic color palette of black, white, dusty teal, grey, and navy. The standout items include the hoodies that are detailed with the Butter Goods logo over the front and the Kangol logo on the outer side of the hood. It is followed by the notable Bermuda Bucket Hat which is designed in a dusty teal and has white and yellow co-branding details.
Collaborative Sleek Minimal Streetwear
Butter Goods Joins Kangol on a New Joint Collection
Trend Themes
1. Collaborative Fashion Collections - Opportunity for fashion brands to collaborate and create collections together to offer unique products to consumers.
2. Minimalist Streetwear - Minimalism in streetwear fashion is becoming a trend, offering versatility and timelessness.
3. Co-branding - Brands partnering with other brands to create co-branded collections and products.
Industry Implications
1. Fashion Industry - Fashion brands can collaborate to offer unique products to consumers and stay ahead of the competition.
2. Streetwear Industry - Incorporating minimalism in streetwear fashion can offer new and innovative options for consumers.
3. Headwear Industry - Co-branded collections between headwear brands can attract customers who are looking for unique and innovative products.