While high fashion houses and sportswear brand collaborations aren't new to the designer world, the Jeremy Scott for Adidas Originals Fall/Winter 2013 collection takes activewear to the next level with Jeremy Scott's boldly printed designs.
For the Fall/Winter 2013 Jeremy Scott for Adidas Originals collection, Adidas went for a stylishly disheveled look with sliced up zip-up hoodies, matchy-matchy tracksuits and bright prints. With bright yellow, orange and green camouflage, pink and white orchids, squared illusion patterns and Jeremy Scott fake gold licence plate prints, this line of fall and winter outerwear is definitely boldly statement-worthy. Jeremy Scott takes Adidas to the next level with an uncoordinated mix of shockingly neon colors, shiny metallic and fuchsia purples. Paired with Adidas' iconic sportswear pieces like their track suits and hoodies, this Jeremy Scott for Adidas Originals collection is bold, and is available at the end of July.
Disheveled Street Sportswear
The Jeremy Scott for Adidas Originals 2013 Collection is Street Hip
Trend Themes
1. Bold Printed Activewear - The Jeremy Scott for Adidas Originals Fall/Winter 2013 collection features boldly printed activewear with neon colors and unconventional patterns, offering opportunities for disruptive innovation in the sportswear industry.
2. Disheveled Street Style - The disheveled street style of the Jeremy Scott for Adidas Originals collection creates a unique and edgy look, presenting opportunities for disruptive innovation in the fashion industry.
3. Fashion-sportswear Collaborations - Collaborations between high fashion designers and sportswear brands, like the Jeremy Scott for Adidas Originals collection, continue to gain popularity, providing opportunities for disruptive innovation in the fashion and sportswear industries.
Industry Implications
1. Fashion - The Jeremy Scott for Adidas Originals collection showcases disruptive innovation opportunities in the fashion industry through its bold prints and disheveled street style.
2. Sportswear - The Jeremy Scott for Adidas Originals collection demonstrates disruptive innovation opportunities in the sportswear industry by combining unconventional patterns and neon colors with iconic sportswear pieces.
3. Collaborations - The success of collaborations between high fashion designers and sportswear brands, exemplified by the Jeremy Scott for Adidas Originals collection, highlights disruptive innovation opportunities in the fashion and sportswear industries.