American imprint Saucony has delivered sneakers and apparel for numerous years and now it works together with UK-based retailer Footpatrol to spotlight the Jazz '81 sneaker model. The sneaker gets a new update with details that spotlight premium materials.
The shoe was debuted last year as a celebration of the Jazz O's 40th-year anniversary. It has a nylon base foundation in a sleek black hue and is marked with gray suede embellishments on top for a touch of tonal and textural contrast. It continues with a patent leather touch by the heel stand and a quilted lining that can be seen by the tongue. This is also marked with the tagline that reads "HERITAGE OF JAZZ."
Reworked Classic Low-Cut Sneakers
Footpatrol Gives the Jazz '81 Sneaker Model a New Update
Trend Themes
1. Premium Sneaker Materials - The trend of utilizing high-end materials for sneaker construction to provide added value and exclusivity for consumers.
2. Anniversary Celebrations in Fashion - The trend of brands commemorating their iconic products through special editions or collaborations with retailers to appeal to collectors and enthusiasts.
3. Nylon Foundation Sneakers - The trend of utilizing nylon as a foundational material for sneakers due to its durability, versatility, and simplicity for design innovation.
Industry Implications
1. Fashion Retail - Opportunities in the fashion retail industry to collaborate with brands to commemorate iconic products through exclusive limited edition releases.
2. Sporting Goods Industry - Opportunities in the sporting goods industry to innovate materials and designs for both performance and lifestyle footwear products.
3. Luxury Goods Industry - Opportunities in the luxury goods industry to target high-end fashion consumers through premium materials and exclusive collaborations.