Jamu Wild Water has announced a new lineup of beverages that will be launching in the UK to provide children with a refreshment that is formulated with flavor and health in mind. The sparkling water drinks are made with zero sugar in the mix, and also have 38% of the recommended daily intake of vitamin C and zinc as well as 25% of the recommended intake of fiber for children aged five to 11. The drinks come in three flavors including Sparkling Raspberry, Elderberry & Mallow, Sparkling Blood Orange & Echinacea and Sparkling Lemon, Dandelion & Nettle.
The new products from Jamu Wild Water are likely to be favored by parents looking to provide their youngsters with a refreshment that calls to mind sugary fizzy drinks, but with a decidedly more healthful recipe.
Child-Friendly Sparkling Waters
Jamu Wild Water is Launching Three Naturally Flavored Refreshments
Trend Themes
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Child-friendly Sparkling Waters — Providing a healthier alternative to sugary fizzy drinks for children with a refreshment that is formulated with flavor and health in mind.
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Zero-sugar Beverages — Catering to customers who desire to cut down their sugar consumption while still enjoying flavored drinks.
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Functional Beverages for Children — Consumers' increasing concern for the health and wellness of children opens up the possibility of creating more functional drinks with added vitamins and fiber.
Industry Implications
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Beverage Industry — Industry players can capitalize on creating functional beverages that cater to the growing market of health-conscious consumers who are simultaneously seeking taste and nutrition.
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Children's Food and Beverage Industry — This industry can focus on manufacturing beverages that not only appeal to children but that also alleviate their health concerns.
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Retail Industry — Retailers can capitalize on the demand for healthier beverages with increased shelf space of these child-friendly sparkling waters.