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'Ink Illustrated' by Happypets is a Collection of Incredible Tattoos

'Ink illustrated' by Happypets captures the current shift in permanent art appreciation. Publishers KesselsKramer teamed up with Swiss designers HappyPets to create this limited-edition book. The book shares insight through fictional short stories to explain why people have decided to permanently ink their bodies.

Ink illustrated by Happypets is visually stunning, but I am sure it is also a great read.

Implications - Though tattoos were once seen as the mark of a social outcast, shows like Miami Ink have made this body mod a widely accepted art form. Nowadays, people either get inked for a sentimental reason or just because they appreciate the art. This has inspired brands and designers to incorporate tattoo imagery into their products for a mainstream audience.
Trend Themes
1. Mainstream Tattoo Appreciation - Opportunity for brands and designers to incorporate tattoo imagery into their products for a mainstream audience.
2. Emotional Tattoo Significance - Brands can tap into the sentimental reasons behind people getting tattooed and create products that cater to those emotional connections.
3. Storytelling Through Tattoos - Brands can explore using tattoos as a storytelling medium, creating products or content that convey narratives through tattoo imagery.
Industry Implications
1. Fashion and Apparel - Fashion brands can incorporate tattoo designs into their clothing lines, appealing to the mainstream tattoo appreciation trend.
2. Beauty and Personal Care - Beauty companies can develop tattoo-inspired makeup or skincare products that cater to the emotional and artistic aspects of tattoo appreciation.
3. Publishing and Media - Publishers can explore creating more books or digital content that celebrate the stories behind tattoos, connecting with the storytelling through tattoos trend.

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