The IceTee is not a refreshing beverage but an athletic t-shirt that keeps its wearer feeling cool while playing sports, working out or indulging in other physical activities.
Made from dry-fit, moisture-wicking fabric, the IceTee has compartments for reusable gel packs. These gel packs limit the wearer's core body temperature, keeping them cool. This results in improved blood circulation and muscle oxygenation.
The men's version of the IceTee comes with five gel packs slid under the arms, around the neck and down the spine. The women's sleeveless design places the packs around the neck and spine.
Before the IceTee can be used, it must be placed in the freezer for a minimum of two hours, as must the gel packs. The gel inserts should remain cold for up to an hour after being removed from the freezer and inserted into the t-shirt.
Ice-Infused Athletic Attire
The 'IceTee' T-Shirt Uses Gel Packs to Keep Its Wearer Cool and Fresh
Trend Themes
1. Athletic Cooling Technology - The development of clothing with built-in cooling systems presents opportunities for disruptive innovation in the athletic apparel industry.
2. Therapeutic Active Wear - The integration of gel packs into athletic attire opens up possibilities for disruptive innovation in the field of therapeutic clothing for physical activities.
3. Temperature-regulating Fabrics - The use of moisture-wicking and cooling fabrics in athletic apparel creates room for disruptive innovation in the textile industry, specifically for temperature-regulating materials.
Industry Implications
1. Athletic Apparel - The IceTee exemplifies a disruptive innovation opportunity in the athletic apparel industry through the integration of cooling gel packs.
2. Therapeutic Clothing - The IceTee's use of gel packs for temperature regulation provides a potential disruption opportunity in the field of therapeutic clothing for physical activities.
3. Textile Manufacturing - The development of temperature-regulating fabrics for athletic attire, as seen in the IceTee, showcases disruptive innovation possibilities within the textile manufacturing industry.