February 5th marks Ice Cream for Breakfast Day and in celebration of the occasion, Jeni's Splendid Ice Creams is inviting people everywhere to start their day in a delicious day. This fun celebration recognizes not only Ice Cream for Breakfast Day but it also helps to bring a sense of brightness to long winter days and the troubles of daily life during a pandemic.
For Ice Cream for Breakfast Day, the brand is inviting people to take a picture or a video of themselves eating ice cream and share it to social media using the #IceCreamIsBreakfast tag between 9AM and noon. Jeni's is giving away a 12-month Pint Club membership to five lucky participants.
Newly released today, Maple Soaked Pancakes is the newest limited-edition ice cream from Jeni's.
Ice Cream Breakfast Campaigns
Jeni's Splendid Ice Creams is Encouraging Ice Cream for Breakfast
Trend Themes
1. Ice Cream for Breakfast - The trend of ice cream for breakfast invites innovative flavors and collaborations with coffee, cereal, and pastry industries.
2. Limited-edition Menu Options - Creating new limited-edition menu options allows for experimentation with unique and trendy flavor combinations.
3. Interactive Social Media Campaigns - Interactive social media campaigns that encourage user-generated content can increase brand awareness and customer engagement.
Industry Implications
1. Ice Cream Industry - The ice cream industry can explore new flavors and collaborations with the coffee, cereal, and pastry industries to cater to the ice cream for breakfast trend.
2. Food and Beverage Industry - The food and beverage industry can take advantage of the popularity of limited-edition menu options to offer unique experiences to customers.
3. Digital Marketing Industry - The digital marketing industry can utilize interactive social media campaigns to increase customer engagement and brand awareness for clients.