Targeted towards athletes, gym junkies, hikers, runners, and other active individuals, HyperGo Full Body wipes offer a quick and easy solution when a post-workout shower just simply isn't an option.
These large 12" x 12" body wipes are made with all-natural ingredients, including aloe, Vitamin E, and oatmeal and are entirely hypoallergenic. Because of this, they are completely free of parabens, fragrance, alcohol, and sulfates, providing users with a non-harsh cleanser suitable to sensitive skin types. In addition, the wipes are constructed from 100% biodegradable vegetable fibers that decompose in natural environments.
Unlike other body wipes, which are often targeted toward a female market, HyperGo presents a sporty, unisex branding with a distinct athletic appeal. In fact, the packaging is reminiscent of those used by sports brands such as Gatorade and Under Armour.
Sporty Post-Workout Body Wipes
Hypergo Full Body Wipes are an On-The-Go Shower Replacement
Trend Themes
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Post-workout Wipes — A trend in creating wipes as a quick alternative to post-workout shower
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All-natural Wipes — A trend towards producing all-natural and hypoallergenic wipes as a non-harsh alternative
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Sporty Wipe Products — A trend towards creating sporty wipe products targeted at athletes and gym junkies
Industry Implications
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Athletic Industry — Opportunities for athletic brands to create their own line of post-workout wipes or partnering with HyperGo
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Beauty and Personal Care Industry — Opportunities for beauty and personal care companies to include all-natural and hypoallergenic wipes in their product line
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Sustainable Industry — Opportunities for companies to produce more eco-friendly wipes like HyperGo that decompose in natural environments