Knowing that many people will be looking for ways to keep their hair healthy during the harsh, dry and cold months of the year, Bumble and bumble released a hot oil treatment that's easy to use on a weekly basis—and the Hairdresser's Invisible Oil Hot Oil Concentrate comes in a pack of four ampoules this exact purpose.
When the oil is warmed before it is applied, it gives the product the ability to better nourish the hair. As such, the product tubes only need to be placed in warm water for a minute to make the most of the haircare product. For best results, the brand recommends applying the hot oil treatment to dry hair before cleansing. The smoothing and frizz-fighting treatment is made with a blend of ultra-nourishing oils: coconut, argan, sweet almond, grapeseed, safflower seed, macadamia nut and castor.
Hair Oil Concentrates
Bumble and Bumble's Hot Oil Treatment Locks in Hydration & Adds Shine
Trend Themes
1. Hot Oil Treatments - Opportunity for beauty and wellness brands to release similar products that aim to deeply nourish hair and scalp during harsh weather conditions.
2. Convenient Haircare - Chance for beauty brands to innovate and create easy-to-use haircare products that can be optimally utilized at home without much fuss.
3. Natural Ingredients - Innovation opportunities for natural and organic beauty brands aiming to produce haircare products using safe, natural, and eco-friendly ingredients that promote healthy hair growth.
Industry Implications
1. Beauty - Opportunity for the beauty industry to capitalize on rising demand for effective and easy-to-use haircare products.
2. Wellness - Potential for the wellness industry to release spa and treatment packages featuring hair-smoothing and hydrating hot oil treatments to promote overall wellness.
3. Natural Products - Innovation opportunities for companies that produce and market natural and organic hair and beauty products.