Many women have spent their whole lives dreaming of their perfect wedding, but the big day is often an extremely costly one, resulting in many DIY solutions, including this homemade wedding dress. This Chinese couple opted for some very unconventional attire for the day they will get hitched. Groom-to-be Lu Kepeng created a homemade wedding dress that consisted of two very colorful pieces, both of which were made out of balloons.
Given that nuptials are a celebration of love, theoretically it is not unfitting that the bridal gown has such a whimsical design. His fiance and future bride Su Xuenuo was so pleased, she wore the creation in the Qingdao streets for a photoshoot. While it goes against the superstition the groom can't see the dress before the day of the wedding, it does add more joy to an already joyous occasion.
Balloon Wedding Attire
Groom Lu Kepeng Created a Colorful Homemade Wedding Dress for His Bride
Trend Themes
1. DIY Wedding Attire - Disruptive innovation opportunity: Brands can tap into the growing trend of couples opting for DIY wedding attire by offering customizable clothing options and DIY wedding dress kits.
2. Whimsical Wedding Themes - Disruptive innovation opportunity: Wedding planners and event designers can explore creating unique and whimsical wedding themes that incorporate unconventional attire like balloon wedding dresses, offering couples a memorable and personalized experience.
3. Sustainable Wedding Fashion - Disruptive innovation opportunity: Designers and fashion brands can contribute to the growing trend of sustainability in wedding fashion by exploring eco-friendly materials and manufacturing processes for unconventional wedding attire.
Industry Implications
1. Fashion Retail - Disruptive innovation opportunity: Fashion retailers can adapt their offerings to cater to the rising demand for unconventional wedding attire, like balloon wedding dresses, by introducing exclusive collections and collaborations.
2. Wedding Planning - Disruptive innovation opportunity: Wedding planners can capitalize on the trend of couples seeking unique and unconventional wedding experiences by offering specialized services for planning whimsical-themed weddings that incorporate unconventional attire.
3. Craft and Hobby - Disruptive innovation opportunity: Craft and hobby stores can tap into the DIY wedding trend by expanding their product offerings to include DIY wedding dress kits and supplies for couples to create their own unique wedding attire.