The first Amazon Kindle came out in 2007 but the company has been releasing fresh versions over the years to compete in the increasingly convoluted market and make a more high quality eBook. Although some still prefer the feel of traditional books, like forming a visible collection and marking their pages, the rise of the eBook has led to incredible reading convenience.
Being able to buy books anywhere with a working WiFi connection and the ability to carry around a full compact library has made the eBooks a success over and companies like Amazon are upgrading them to make them faster, lighter, last longer and more luxurious.
The 'Kindle Oasis' hits these points by creating a high quality eBook that is soft to the touch, an impressive battery life and "the overall build is 30 percent thinner and 20 percent lighter than the last Kindle." The elegant, soft leather cover of the Kindle Oasis makes it look like a vintage book and its near weightlessness make it the most comfortable to carry and hold.
Luxe WiFi-Enabled Books
Kindle Oasis is a High-Quality eBook That Improves Upon Previous Models
Trend Themes
1. Upgraded Ereaders - There is a trend of companies like Amazon upgrading eReaders to make them faster, lighter, and more luxurious.
2. Wifi-enabled Books - The rise of eBooks and the convenience of being able to buy books anywhere with a working WiFi connection is a growing trend in the market.
3. Luxury Ereaders - The introduction of high-quality eBook models like Kindle Oasis with soft touch and elegant design is driving the trend towards luxury eReaders.
Industry Implications
1. Ereader Manufacturing - Companies involved in the manufacturing and development of eReaders have an opportunity to innovate by creating faster, lighter, and more premium devices for consumers.
2. Wireless Technology - The market for wireless technology is expanding as the demand for WiFi-enabled books grows, creating opportunities for companies to provide reliable and efficient connectivity solutions.
3. Luxury Consumer Electronics - The emergence of luxury eReaders opens up possibilities for the luxury consumer electronics industry to create high-end, aesthetically appealing devices that cater to consumers seeking a premium reading experience.