While the Harry Potter film series has come to a close, the mania behind the Harry Potter wizard world lives on. Graphic designer Anita Brown creatively merges beer drinking and the wizard world to create these amazing mock-up beer ads based on the Harry Potter film series.
Anita Brown created a total of seven mock-up beer ads, one for each of the Harry Potter movies. Each ad is catered to the specifics of the particular Harry Potter movie. A bit tongue-in-cheek, these beer posters pun off of the film titles to incorporate beer-related words. For example, the beer based off of second Harry Potter film, The Chamber of Secrets, is called Amber of Secrets with the image of snake coiled around a pint of beer. Though these beer ads aren't real, I sure hope the Harry Potter franchise sees them and decides to create these beers.
Film-Inspired Wizard Beers
These Harry Potter Film Beer Mock-Ups are Creative and Magically Boozy
Trend Themes
1. Wizard-themed Beverages - Creating wizard-inspired drinks that cater to the Harry Potter fanbase presents a disruptive innovation opportunity in the beverage industry.
2. Film-inspired Alcohol Marketing - Using film references and popular culture to promote alcoholic beverages opens up opportunities for disruptive innovation in the marketing industry.
3. Nostalgic Brand Collaborations - Collaborating with popular film franchises like Harry Potter to create branded alcoholic beverages taps into the trend of nostalgia and provides a disruptive innovation opportunity for both the film and alcohol industries.
Industry Implications
1. Beverage Industry - The beverage industry can explore the creation of wizard-themed drinks that appeal to fans of the Harry Potter series, allowing for disruptive innovation in product development.
2. Alcohol Industry - Alcohol companies can adapt their marketing strategies to incorporate film-inspired themes and references, offering a disruptive innovation opportunity in the promotion of their products.
3. Entertainment Industry - Film franchises and production companies can collaborate with alcohol brands to create nostalgic brand collaborations, disrupting both the film and alcohol industries and tapping into fan loyalty.