Haute couture encompasses many things, and experimentation is often high on that list; the Harper’s Bazaar Russia 'Toy Story' editorial hones in on a group of individuals that represents the idea of experimenting the most: children. It blends iconic children's toys and characters with stunning fashion pieces for an intriguing editorial about youth and culture.
The Harper’s Bazaar Russia 'Toy Story' editorial was shot by stylist-turned-photographer and fashion editor Natalia Alaverdian. Appearing in the magazine's March 2012 issue, it stars model Daga Ziober. The Polish beauty was styled by fellow fashion editor Natalie Joos, who put together a cute and colorful wardrobe using pieces from fashion labels such as Viktor & Rolf, Jil Sander and Prada. Her black bob was styled by Domingo Quintero.
Childish Couture Captures
The Harper's Bazaar Russia 'Toy Story' Editorial Stars Daga Ziober
Trend Themes
1. Experimental Fashion - Disruptive innovation opportunity: Exploring new ways to blend unconventional elements with high fashion, creating unique and visually captivating designs.
2. Youth Culture Representation - Disruptive innovation opportunity: Creating fashion editorials and campaigns that showcase the intersection of youth culture and iconic symbols, capturing the attention of younger demographics.
3. Iconic Toy Fashion - Disruptive innovation opportunity: Collaborating with toy manufacturers to create fashion pieces inspired by beloved childhood toys, creating a nostalgic and playful appeal.
Industry Implications
1. Fashion - Disruptive innovation opportunity: Incorporating playful elements into high fashion collections, appealing to a broader consumer base and expanding market reach.
2. Photography - Disruptive innovation opportunity: Experimenting with unconventional themes and concepts in fashion photography to capture the attention of viewers and create memorable and impactful visuals.
3. Toys - Disruptive innovation opportunity: Partnering with fashion brands to develop clothing lines inspired by popular toy franchises, creating unique and marketable products that appeal to fans of both fashion and toys.