Limited-Edition Halloween Shakes

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These Carvel x Freeform Shakes are Hocus Pocus-Themed

These new Carvel x Freeform Halloween shakes are being launched as a range of celebratory menu items for avid ice cream aficionados and cult classic movie fans alike to enjoy. The shakes are inspired by the Sanderson Sisters from Disney's cult classic Halloween film Hocus Pocus that has become a favorite of many consumers over the past many years since its original release. The shakes come in the form of Sarah’s Chilling Churro Shake, Winnie’s Glorious Cake Batter Shake and Mary’s Divine Cookies & Cream Shake.

The Carvel x Freeform Halloween shakes are launching alongside the 31 Nights of Halloween movie lineup that will start on October 1. The shakes are priced at $4.79 each, but will only be available now through October 31, 2021 while supplies last.
Trend Themes
1. Limited-edition Seasonal Collaborations - Opportunity for brands to collaborate on seasonal menu items to offer exclusive and limited-time products for consumers.
2. Pop Culture-inspired Products - Brands can capitalize on the popularity of cult classic movies and tv shows by creating products that are inspired by these films or shows.
3. Experiential Marketing - Companies can incorporate limited-time menu items that are inspired by pop culture phenomena as a way to engage and excite customers and create a unique experience for them.
Industry Implications
1. Food and Beverage - The food and beverage industry has an opportunity to create and collaborate on seasonal, limited-edition menu items inspired by pop culture to attract more customers.
2. Entertainment - The entertainment industry can capitalize on existing fan bases by partnering with brands to offer exclusive products and experiences inspired by popular movies and TV shows.
3. Marketing and Advertising - Marketing and advertising agencies can help brands create unique and engaging experiential campaigns that incorporate limited-time menu items inspired by pop culture.

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