80s and 90s fashion inspiration is showing little sign of slowing down as consumers relish in the retro aesthetics of garments from yesteryear, which is supporting new releases like the GUESS Originals Holiday 2019 collection. The capsule collection is packed with styles for men and women alike that include oversized tees, large logos, retro colors and much more. The various garments support the continued resurgence of logomania as the designer has used the brand's name as a way to differentiate styles and offset patterns.
The GUESS Originals Holiday 2019 collection will be available both in-store and online starting December 5, and is sure to come as a welcome addition to the wardrobes of mallrats and skaters alike.
90s Holiday Capsule Collections
The GUESS Originals Holiday 2019 Collection Boasts Retro Styles
Trend Themes
1. 90s Fashion Resurgence - The continued desire for retro aesthetics creates an opportunity for brands to capitalize on nostalgia-driven consumers.
2. Logomania - The resurgence of logos presents an opportunity for designers to use their brand names as a way to differentiate styles and offset patterns.
3. Capsule Collections - Limited edition collections create a sense of exclusivity and urgency among consumers, driving sales and engagement.
Industry Implications
1. Fashion - Fashion brands can capitalize on the trend for retro-inspired garments by releasing updated versions of past styles.
2. E-commerce - The popularity of online shopping allows consumers to easily access and purchase limited edition capsule collections.
3. Retail - Retail stores can create unique in-store experiences and generate foot traffic by carrying limited edition capsule collections and hosting pop-up events.