Facebook has launched its Greenbook application to help reduce CO2 emissions emitted by its servers and millions of worldwide users.
Basically what the Greenbook add-on does is generate money through sponsorship. The money collected through these sponsorships are then used to fund emission reducing efforts. Facebook will be using the money to invest in renewable energy sources such as solar and wind power.
In other words, the more users download the app, the more the funding these efforts will receive.
So, the next time you log onto Facebook and socialise, you could simultaneously be helping the global environment.
Facebook Goes Green
Greenbook Application
Trend Themes
1. Renewable Energy Funding - The Greenbook application by Facebook generates money through sponsorship to fund renewable energy sources such as solar and wind power.
2. Carbon Footprint Reduction - Facebook's Greenbook application aims to reduce CO2 emission by investing in renewable energy sources.
3. Sponsorship-based Emission Reduction - The Greenbook application offers a sponsorship-based model to fund emission reducing efforts and tackle global warming issues.
Industry Implications
1. Social Media - The Greenbook application integrates with Facebook's social media platform to reduce carbon footprint and promote renewable energy funding.
2. Renewable Energy - Facebook's Greenbook application supports the renewable energy industry by funding solar and wind power initiatives.
3. Environmental Sustainability - The Greenbook application promotes environmental sustainability by reducing CO2 emission and promoting renewable energy funding.