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Grace Wales Bonner Joins adidas on a Pair of the Sambas

British fashion designer Grace Wales Bonner continues to work alongside adidas as the two launched their own iteration of the classic Samba, the Country, SL72 running shoe, and more. The duo now works together for the sixth time this season and highlights their new design that is similar to the Fall/Winter 2023 drop.

The designer delivers a pair of adidas Samba sneakers that are made from premium white leather throughout the upper, serving as the base foundation of the shoe. It is then detailed with beige suede materials along the mudguards for a contrasting accent. Additional details include the pastel yellow Three Stripes branding that is seen along the. the medial side of the shoe with exposed stitching along the heel tabs.
Trend Themes
1. Collaborative Footwear Design - The collaboration between fashion designer Grace Wales Bonner and adidas on minimalist sneakers presents an opportunity for further experimentation in the fashion and athletic footwear industries.
2. Minimalist Shoe Design - The use of premium white leather and beige suede materials on the adidas Samba highlights a trend towards minimalist shoe design that combines form and function.
3. Pastel Colorway Trend - The use of pastel colors like yellow on the Three Stripes branding of the adidas Samba is a trend that has potential to influence color choices across the fashion and athletic industries.
Industry Implications
1. Fashion - The collaboration between Grace Wales Bonner and adidas can inspire new design approaches in the fashion industry that mix minimalist and athletic elements.
2. Athletic Footwear - The use of premium materials like leather and suede on the adidas Samba shows potential for innovative approaches to classic athletic shoe designs.
3. Color Design - The pastel colorway trend seen on the adidas Samba has the potential to influence color choices in both fashion and athletic industries, leading to new creative opportunities in color design.

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