Refreshing Plant-Based Beverages

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The Goya Aloe Vera Drinks Come in Four Varieties

The new Goya Aloe Vera drinks are being launched by the brand to help offer consumers with different options to try out when in search of a plant-based refreshment. The drinks come in four flavors including Mango, Coconut, Original and Pineapple, which are all includes with premium ingredients. The drinks are well-suited for being enjoyed on their own, while also being great for incorporation into smoothies, teas, cocktails and more.

The Goya Aloe Vera drinks are arriving at a price point of $1.49 each and speaks to changing consumer preferences when it comes to their hydration. The drinks check off a number of boxes including flavor, function and form when it comes to delivering a finely tuned refreshment option to consumers.
Trend Themes
1. Plant-based Beverages Surge - With the rise of veganism and an increased focus on sustainability, plant-based beverages are becoming more popular than ever.
2. Functional Ingredients in Beverages - Consumers are looking for more than just taste - functional ingredients like aloe vera that offer health benefits are becoming a must-have in beverages.
3. Customizable Drinks - Consumers are looking for drinks that can be personalized and customized to their unique tastes and preferences.
Industry Implications
1. Non-dairy Beverage Industry - As more consumers switch to plant-based diets, the non-dairy beverage industry is experiencing significant growth and innovation.
2. Functional Beverage Industry - With consumers looking for health benefits in their drinks, the functional beverage industry is becoming increasingly important.
3. Hospitality Industry - Customizable plant-based beverages like the Goya Aloe Vera drinks are perfect for the hospitality industry, where unique and personalized drink options are in high demand.

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