Coeliac-Friendly Pita Pockets

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Warburtons Gluten-Free Soft Pittas are Authentic and Fluffy

The Warburtons Gluten-Free Soft Pittas are arriving in the UK from the bakery brand as a coeliac-friendly bread product perfect for use in a wide range of recipes.

The product is free from gluten, but also wheat and milk to give it a competitive edge over the competition. The product is reported to have an authentically fluffy texture, while also being a great source of fiber and Coeliac UK certified. Consumers can rest assured the product isn't at risk of cross-contamination thanks to its manufacturing at the brand's gluten-free bakery in Newburn.

Chairman Jonathan Warburton commented on the Warburtons Gluten-Free Soft Pittas saying, "Everyone should be able to enjoy high-quality bakery products, regardless of dietary restrictions. Gluten-free shoppers shouldn’t have to compromise on quality and taste, and our Warburtons gluten-free range delivers on both. We are thrilled we have been able to recreate a gluten-free alternative to our core range favourite."
Trend Themes
1. Gluten-free Bread Innovation - Opportunity for brands to develop gluten-free bread products that are free from multiple allergens and offer superior texture and taste.
2. Certified Coeliac-friendly Foods - Growing demand for foods certified by organizations like Coeliac UK to ensure they are safe for individuals with gluten intolerance.
3. Cross-contamination Prevention in Food Manufacturing - Importance of implementing measures to prevent cross-contamination in food production facilities for allergy-friendly products.
Industry Implications
1. Food & Beverage - Opportunity for the food industry to cater to the increasing demand for gluten-free and allergen-free products with improved taste and texture.
2. Health & Wellness - Industry focus on providing certified coeliac-friendly foods to address the dietary needs of individuals with gluten sensitivities and allergies.
3. Manufacturing - Growing importance for manufacturing industries to implement strict protocols to prevent cross-contamination in the production of allergy-friendly foods.

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