Artisanal e-retailer TIGRA TIGRA reinvents one of the year's hottest accessories -- the translucent shopper tote -- with ornate glass beading details. The socially conscious brand "merges old world textile techniques and futuristic design" and works in partnership with woman artisans in India and South Africa, aiming to offer these artists employment and financial security while giving them the opportunity to create pieces from their own home.
Made in collaboration with female artists from Cape Town, South Africa, TIGRA TIGRA's vinyl tote boasts a medium-sized, boxy design and is accented with a vivid pattern. This pattern comes to life with glass beading in indigo and orange hues and adds a bold accent to the otherwise transparent shopper.
Priced at $240, this vinyl tote boasts a one-of-a-kind design and is a socially conscious purchase that helps empower woman artisans.
Hand-Beaded Transparent Shoppers
TIGRA TIGRA's Vinyl Tote Bag Boasts Intricate Glass Beading Work
Trend Themes
1. Artisanal E-retail - Disruptive innovation opportunity: Integrate traditional crafting techniques with online shopping platforms to offer unique and handcrafted products.
2. Transparent Shopper Totes - Disruptive innovation opportunity: Experiment with innovative materials and embellishments to create eye-catching and sustainable transparent tote bags.
3. Socially Conscious Fashion - Disruptive innovation opportunity: Collaborate with artisans from marginalized communities to create ethically-made fashion items that empower and support local artists.
Industry Implications
1. Fashion and Accessories - Disruptive innovation opportunity: Combine traditional craftsmanship with modern design concepts to create unique and socially responsible fashion accessories.
2. E-commerce - Disruptive innovation opportunity: Develop online platforms that connect consumers directly with artisanal sellers, promoting fair trade and supporting local economies.
3. Sustainable Fashion - Disruptive innovation opportunity: Explore eco-friendly materials and production methods to create fashionable and transparent tote bags with minimal environmental impact.