Asian-Inspired Sparkling Waters

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Genki Forest's Zero-Calorie, Zero-Sugar Drinks are Exotic

Genki Forest sparkling water has no calories or sugar, and it delivers sweet and exotic tastes influenced by Asian flavors, nostalgia and fresh twists on tradition. The sugar-free flavored sparkling waters are described as full-bodied in taste and the 300-ml cans may be found in varieties such as Calamansi Lime; Bamboo & Aloe; and Yogurt Refresh.

In the Absolute Fizz Variety Pack, the brand shares pairs of extra-crisp and fizzy flavors like White Peach; White Strawberry & Coconut; and Plum Passion. Other samplings of flavors can be found in curated sets like Genki's Choice, Rainbow Pop and Summer Forever. These Asian-inspired sparkling water flavors provide refreshment without fat, sugar or calories.

The desire to lead a healthy lifestyle is impacting people of all ages and globally, people are making the shift to drinks like sparkling water that are full-flavor, especially as an alternative to soda.
Trend Themes
1. Exotic Sparkling Water - As consumers demand unique flavors and healthier beverage options, beverage companies can innovate with exotic sparkling water offerings.
2. Sugar-free Beverages - With consumers becoming increasingly health-conscious, businesses can capitalize on the demand for sugar-free beverages, like Genki Forest's sparkling water.
3. Variety Packs - As consumers look for variety and new experiences with their beverages, companies may explore offering variety packs of flavored sparkling water, like Genki Forest's Absolute Fizz variety pack.
Industry Implications
1. Beverage Industry - The beverage industry can capitalize on the trend towards exotic sparkling water with the creation of new zero-calorie, zero-sugar flavors to meet the growing demand for healthier, flavorful alternatives to traditional soda offerings.
2. Health & Wellness Industry - The health and wellness industry can benefit from the trend towards sugar-free beverages like Genki Forest's sparkling water, which offers both fitness and novelty to health-conscious consumers.
3. Retail Industry - Retail businesses can target health-conscious consumers by expanding product offerings to include sugar-free and exotic sparkling water options, especially in variety packs that provide unique flavor experiences.

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