Nike introduces yet another iteration of the Dunk Low sneaker model to join the roster with a spotlight on the lateral side of the shoe, showcasing a Furry Swoosh logo detail. It takes on a neutral tonal palette throughout most of the base foundation through the silhouette.
It has a red-brown color throughout the textural logo and it rests on top of a pastel pink base foundation that is made from crackled leather resting under for a touch of contrast. It also features pastel green in the form of suede that overlays on top of the pink base. Rounding out the sneaker is the croc textured pattern at the tongue and it sits on top of a cream sole unit.
Pastel Tonal Fuzzy Sneakers
Nike's Dunk Low Sneaker Gets a Furry Swoosh Logo Accent on the Side
Trend Themes
1. Furry Sneakers - The use of furry accents on sneakers can be applied to other shoe models and create a unique tactile experience for customers.
2. Pastel Sneaker Palettes - The use of pastel colors in sneakers can be expanded beyond current trend cycles and fill a long-term gap in the market for consumers seeking softer color options in their footwear.
3. Mixed Textures in Sneakers - The combination of materials such as suede, leather, and croc-texture in sneakers provide an opportunity to experiment with unique combinations in textures and colors within footwear design.
Industry Implications
1. Footwear Industry - Companies can experiment with unique and diverse materials for sneaker design, opening up various ways and opportunities to innovate.
2. Fashion and Apparel Industry - Applying newer design philosophies and modern materials to everyday clothing can offer a variety of advantages, ranging from extended durability to limited stress on the environment via recyclable materials.
3. Consumer Retail Industry - The use of unique and fresh design elements can give companies a competitive edge over others and appeal to customers looking for something new in the market.