John Golden makes adorable little functionless robots out of wood blocks. These little fellas are more decor than working robot, but they'd look great on a bookshelf or desk.
John Golden's functionless robots come in a set of eight. Each design is comprised of a wooden block around which the cute bot-adorned paper is wrapped. Although these robots may not technically make my life easier, I'd still buy them!
Implications - With North American media being overrun by computer-generated and enhanced graphics, consumers have become apathetic to enhanced images. Corporations which utilize organic or fine art imagery in their advertising campaigns are more likely to garner the attention of consumers.
Wooden Robots
John Golden Makes Functionless Robots Out of Wood Blocks
Trend Themes
1. Functionless Robots - Opportunity for companies to create and market decorative robots that serve no functional purpose but appeal to consumers as collectibles or decor items.
2. Wooden Decor - Opportunity for businesses to leverage the popularity of wooden decor items, like John Golden's wooden robots, and expand their product offerings in this market.
3. Artistic Advertising - Opportunity for corporations to stand out in a media-filled world by incorporating organic or fine art imagery in their advertising campaigns, capturing consumer attention and interest.
Industry Implications
1. Collectibles - Disruptive innovation opportunity for companies to create unique, non-functional collectible items like John Golden's wooden robots that appeal to collectors and enthusiasts.
2. Home Decor - Opportunity for businesses in the home decor industry to explore the demand for wooden decor items, such as decorative wooden robots, and cater to consumers looking for unique and aesthetically pleasing decor options.
3. Advertising and Marketing - Disruptive innovation opportunity for marketing agencies and corporations to differentiate themselves by incorporating organic or fine art imagery in their advertising campaigns, breaking away from computer-generated graphics and creating a memorable impact on consumers.