The Floral Candle Collection by Calyan Wax Co. features three fragrances from the brand's current 13-piece scent offerings. As the name might suggest, the curation of this kit takes into consideration scents that are light, blooming, and unforgettable. The brand carefully describes each candle for the feeling that it evokes and the smell that it emanates.
First up is the Lavender + Bergamot, which boasts lavender, sweet citrus, vanilla, and cedar and it is ideal for "reading an old book in your favorite chair on a sun-speckled day." The second option is Desert + Agave —a soy candle with the smell of desert flowers, fresh roses, and rainfall; it is like "a hike in the desert after a spring rain." Finally, The Floral Candle Collection includes Fig + Seagrass for feelings of "a beautiful morning at the beach house," with the fragrance of fig, fresh laundry, miniature seashells, and driftwood.
Elevated Floral Candle Collections
Calyan Wax Co.'s Kits are for Self-Indulgence or Gifting
Trend Themes
1. Floral Candle Collections - Candle businesses can create more collections of floral-scented candles by sourcing different flower types and complementary botanical notes.
2. Scent Curation - Brands can focus on carefully describing each candle to make it more personalized and evocative of specific feelings and experiences.
3. Natural Materials - Candle businesses can explore using natural ingredients in making their candles such as soy, beeswax, and essential oils.
Industry Implications
1. Home Decor - Home decor businesses can create collections of scented candles to complement sofa accessories and artwork.
2. Cosmetics - Beauty brands can use floral-scented candles in their beauty counters to create a pleasing experience for customers.
3. Hospitality - Hospitality industry players can offer and personalize floral-scented candles in hotel rooms, spas, and guesthouses to create a welcoming, relaxing, and memorable experience for guests.