American fashion label Fear of God has revealed its new ‘ESSENTIALS’ Spring/Summer 2022 collection, complete with hoodies, T-shirts, shorts, and outerwear designed for any season. Though ‘ESSENTIALS’ remains a unisex brand, this collection sees the release of new womenswear items.
The new ‘ESSENTIALS’ collection is heavily saturated with beige hues that make the pieces wearable year-round, eliminating concerns surrounding warmer temperatures. ‘ESSENTIALS’ prides itself on being a minimalistic collection, but the new Spring/Summer collection features new graphical flairs that fans of the streetwear brand aren’t familiar with.
The California-based fashion house is a staple in the closets of most streetwear fanatics because of its balance as an accessible luxury fashion brand. The label’s new collection is expected to be as well-received as the previous ones.
The SS22 Fear of God ‘ESSENTIALS’ collection is available on its website now.
Minimal Streetwear Capsules
Fear of God 'Essentials' Releases its Spring/Summer 2022 Collection
Trend Themes
1. Minimalistic Streetwear - The success of Fear of God's 'ESSENTIALS' collection highlights the growing demand for minimalistic streetwear, providing opportunities for new brands to emerge.
2. Year-round Wear - By offering pieces wearable year-round, Fear of God's 'ESSENTIALS' collection taps into a trend of climate-consciousness and sustainability in fashion, which could push other brands to follow suit.
3. Flair in Streetwear - The use of graphical flairs in the SS22 'ESSENTIALS' collection by Fear of God opens up opportunities for other streetwear brands to experiment with new designs and patterns.
Industry Implications
1. Fashion - The minimalistic and climate-conscious approach of Fear of God's 'ESSENTIALS' collection may disrupt traditional streetwear brands and inspire more sustainable practices in the fashion industry overall.
2. Tech - The graphical flairs in Fear of God's 'ESSENTIALS' collection could open up opportunities for tech companies that specialize in digital printing and textile design to collaborate with streetwear brands.
3. E-commerce - The availability of the SS22 'ESSENTIALS' collection on Fear of God's website highlights the importance of e-commerce in the fashion industry and the potential for new online fashion retailers to emerge.