Caribou Coffee is giving consumers a refreshing new drink option this summer with the launch of its new Espresso Tonics.
The new Espresso Tonics combine Caribou’s rich Cross Fox espresso with Fever-Tree Premium Tonic Water to create a lightly carbonated, cocktail-like espresso drink. As Matt Reiter, Caribou Coffee’s Senior Vice President of Product and Procurement, explains, "Bringing espresso tonics into the mix, following our recent launch of iced espresso shakers, is a bold and unique offering that we are thrilled to introduce to our guests just in time for summer."
The new drink is available as a Classic Espresso Tonic, which combines espresso with cane syrup and bubbly Fever-Tree Premium Tonic Water over ice. There's also a new Cherry Peach Espresso Tonic, which pairs espresso and Fever-Tree Premium Tonic Water with the sweet flavors of cherry and peach over ice.
Lightly Carbonated Espresso Beverages
Caribou Coffee is Adding the New Espresso Tonics This Summer
Trend Themes
1. Lightly Carbonated Espresso Beverages - The trend towards lightly carbonated espresso drinks represents an opportunity for beverage companies to create new and unique spin-offs of traditional espresso offerings.
2. Cocktail-like Espresso Beverages - Blurring the line between alcohol and coffee, the trend towards cocktail-inspired espresso drinks creates an opportunity for coffee companies to develop a new category of specialty beverages.
3. Fruit-flavored Espresso Beverages - The trend towards fruit-flavored espresso drinks offers an opportunity for coffee companies to expand their flavor offerings and attract new customers looking for bold and unique flavor combinations.
Industry Implications
1. Coffee Industry - The coffee industry can leverage the trend towards unique espresso beverages to differentiate their product offerings and attract new customers.
2. Beverage Industry - As the trend towards specialty espresso drinks continues to grow, the beverage industry has an opportunity to offer new options to consumers looking for unique and refreshing drink options.
3. Hospitality Industry - The trend towards unique and specialty espresso beverages creates an opportunity for the hospitality industry to offer new and exciting menu items that can differentiate their offerings and delight their guests.