To help consumers put down their smart devices and engage more with their surroundings, designer Ekene Ijeoma has put together the LookUp platform that provides an encouraging app focused on public artwork. The platform offers constantly changing wallpaper that operates in the background of a smartphone's utilities. When users are stopped at an intersection, LookUp halts the function of all other apps as two eyeballs appear on the screen. The visual is meant to remind consumers to look around and take in the local area.
LookUp is simultaneously a prompt to spend more time actively living than immerse in the virtual as well as a safety feature. When users are stopped at an intersection, rather than scrolling through texts or updates LookUp ensures they are paying attention to what is going on around them.
Engagement-Encouraging Apps
The LookUp Platform Prompts Users to Take Part in Their Surroundings
Trend Themes
1. Encouraging Engagement - LookUp platform promotes engagement with local surroundings through app technology
2. Interactive Wallpaper - LookUp platform utilizes wallpaper as a tool to remind users to be present in the moment
3. Safety Features for Smart Devices - LookUp platform increases safety by prompting users to be aware of their surroundings while using their smart devices
Industry Implications
1. Mobile App Development - LookUp platform utilizes mobile app technology to prompt users to engage with their surroundings
2. Public Art - LookUp platform focuses on public art as a way to encourage engagement with surroundings
3. Smart Device Safety - LookUp platform introduces safety features for smart devices by prompting users to pay attention to their surroundings while using their devices