The plastic ring that's used to keep beer cans clustered together are notorious for being a waste and potential hazard for small animals once disposed, so the 'Eco Six-Pack Ring' has been created as a new alternative.
Also known as the 'E6PR,' the can ring is compromised of barley and wheat which enables it to be fully compostable. This means it can be tossed in the garden after you have finished drinking your beer or fully break down once it has been disposed of through municipal programs.
The 'Eco Six-Pack Ring' identifies the need for more eco-friendly packaging designs as brands look to reduce their waste and show consumers that they are committed to changing the way that products are contained.
Compostable Beer Packaging
The 'Eco Six-Pack Ring' is Crafted from Barley and Wheat
Trend Themes
1. Eco-friendly Packaging - Creating packaging solutions that are compostable or biodegradable presents an opportunity for disruptive innovation.
2. Sustainable Materials - Exploring alternative materials like barley and wheat for packaging can provide a disruptive innovation opportunity.
3. Waste Reduction - Developing packaging designs that minimize waste and environmental impact can be a disruptive innovation opportunity.
Industry Implications
1. Beverage Packaging - The beer industry and other beverage companies can benefit from adopting compostable packaging solutions.
2. Food Packaging - Food brands can explore using sustainable materials for their packaging to reduce waste and convey their commitment to sustainability.
3. Consumer Goods - Various consumer goods industries can leverage eco-friendly packaging solutions to appeal to environmentally conscious consumers.