The Hippo Premium Packaging Earth Friendly Collection is a range of new packaging solutions with sustainability in focus to help brands stay agile and speak more directly to consumer preferences.
The packaging collection includes compostable containers, flexible bags, ocean-reclaimed plastic, hemp packaging and more. The packaging is being touted as an intelligent, affordable way for brands to meet their sustainability goals while also helping them stay agile in an increasingly fierce marketplace. The packaging was unveiled at the MJ Unpacked Conference, which took place at the MGM Grand.
Founder and CEO Kary Radestock spoke on the Hippo Premium Packaging Earth Friendly Collection saying, "Over 75% of consumers say they consider sustainability when making a purchasing decision. And nearly 90% say they would be willing to spend more for sustainable products. So it just makes good business sense for companies to utilize these inventive and beautiful 'green' packaging solutions."
Eco-Friendly Cannabis Packaging
Hippo Premium Packaging Earth Friendly Collection is Sustainable
Trend Themes
1. Sustainable Cannabis Packaging - The trend towards sustainable cannabis packaging provides opportunities for innovative solutions that prioritize environmental impact.
2. Consumer Demand for Eco-friendly Products - As consumer preferences shift towards eco-friendly products, companies have an opportunity to meet demand and differentiate themselves in the marketplace.
3. Agile Business Strategies Through Sustainability - Using sustainable packaging solutions not only aligns with consumer preferences, but also allows companies to stay agile in a competitive marketplace by meeting sustainability goals.
Industry Implications
1. Cannabis Packaging - The cannabis industry can innovate by adopting sustainable packaging solutions, which align with environmental values and respond to consumer demand for sustainable products.
2. Consumer Goods - The consumer goods industry can benefit from sustainable packaging solutions by differentiating themselves in the marketplace and meeting consumer demand for eco-friendly products.
3. Packaging Manufacturing - The packaging manufacturing industry has an opportunity to innovate and develop sustainable packaging solutions that prioritize environmental impact and also align with business needs for agility and affordability.