The Dublin Ink Irish Whiskey has been added to the Terlato Wine Group's Artisan Spirits Portfolio as a premium spirit perfect for drinkers to try out. The spirit is inspired by the warpaint and ink used by Irish warriors before heading into battle with Celtic Kings as their leader, and is a 50% single malt creation that's distilled at 90 proof. The spirit is then finished in Sherry casks in Southern Ireland at a distillery to impart subtle notes of flavor to every drop.
The Dublin Ink Irish Whiskey is being launched exclusively in New York, Chicago and select locations in Southern California, and is reported to have sweet caramel and spice notes. Sweet and soft on the palate, the spirit has notes of vanilla and a touch of nuttiness.
Irish Warrior-Inspired Whiskeys
Dublin Ink Irish Whiskey is a 50% Single Malt with Ample Flavor
Trend Themes
1. Warrior-inspired Liquor - Creating premium liquor brands inspired by historical warriors provides an opportunity to recreate the nostalgic or mystic elements of the folk culture and attract fans of the historical era.
2. Artisanal Spirits Portfolio - Establishing artisanal spirits as a category with a premium portfolio of whiskey can attract high end and discerning customers while creating more interest in the spirits industry.
3. Cask Finish for Premium Whiskey - The trend of cask finishing can lead to more opportunities in the premium whiskey category for better flavors and more varieties through partnership with different cask makers, increasing the flavor profile of the whiskey product.
Industry Implications
1. Beverage Industry - For those in the beverage industry, the emergence of warrior inspired liquor opens up new opportunities to capture a historical culture through innovative packaging and flavors as well as regional distribution, expanding the market for niche products.
2. Distillery Industry - For distilleries, the introduction of artisanal spirits gives such an option to explore different processes and techniques in making whiskey and inspire a new community around their specific brand while partnering and collaborating with other distilleries to advance their craft.
3. Retail Industry - For retailers, there is an opportunity to sell the whiskey to their clients as a premium and artisanal product, which has been discovered in on-site whiskey tasting services. Retailers can work with brands in curating a wide selection of cask aged and other artisanal spirits on their premises.