Located in the heart of London, England, the Dr.Martens Pop-up Store by FreshBritain and Campaign embraces the citrus yellow hues prevalent in the footwear retailer's branding. Though low in budget, this memorable space features a visually striking and modern store design that stays true to the brand's edgy and affordable styles.
From metal caged shoe storage units to a slew of wood-constructed structural elements, this shop is dynamically lit, ensuring that products are showcased in the best way possible.
Neon spotlights, tinted yellow mood lamps and transparent PVC shutters make for a multi-dimensional interior that reflects the Dr.Martens brand and its youthful customer.
Designed with sustainability in mind, Dr.Martens Pop-up Store by FreshBritain and Campaign features low-cost building materials and reclaimed furniture pieces.
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