Quaint Summer Fashion

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The 'Dress Up' Spring/Summer 2013 Collection is Chic and Simplistic

The Dress Up Spring/Summer 2013 collection catalogue shines a light on simplistic silhouettes and carefree casuals. This minimalist womenswear collection is the creative vision of Melbourne-based designer Stephanie Downey who embraces bright color tones and subtle tropical prints in her wearable and accessible garments.

From clean lines to quaint and comfortable ensemble pairings, this summer-ready collection puts collared shirts, high-waisted shorts and maxi skirts on display and showcases the memorable pieces in fluid cotton fabrications.

The demure Dress Up Spring/Summer 2013 collection is prim and polished, staying away from excessive embellishment and instead choosing a more subdued style approach. This youth-infused line features the perfect seasonal staples sure to grace the wardrobes of stylish beach bums everywhere.
Trend Themes
1. Minimalist Fashion - Designing fashion lines that focus on simplicity and subtlety, free from excessive embellishment, can disrupt the fashion industry.
2. Youth-inspired Fashion - Creating fashion lines that are infused with youthful energy can disrupt traditional fashion styles and attract younger generations.
3. Summer Color Tones - Embracing bright summer color tones and subtle tropical prints can add to the carefree and comfortable feel of summer fashion lines.
Industry Implications
1. Fashion - Fashion companies can disrupt the industry by designing more simplistic and youthful fashion lines that embrace seasonal staples and bright summer color tones.
2. Textile Manufacturing - Manufacturing companies can disrupt the industry by producing more fluid cotton fabrications that are perfect for summer fashion lines.
3. Retail - Retail stores can disrupt the industry by focusing on selling more wearable and accessible fashion lines that feature minimalist designs, youthful energy and subtle tropical prints.

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