Animals as Babies

Dog Backpack

You've seen people strap their babies on their backs and on their stomachs, so why not do the same with their dogs? People treat them as children these days anyway, so it really isn't that bizarre.

These images show a puffy little Pomeranian strapped to the back of his owner in a checker patterned harness as they zip through town on a scooter. It looks fake, especially because the dog is wearing pastel lavender pants, but judging by the animal's ever-changing expressions, the dog is in fact real.
Trend Themes
1. Pet Parenting - The trend towards treating pets as children presents opportunities for innovation in pet accessories and services.
2. Pet Mobility - The trend of transporting pets in unconventional ways creates opportunities for new modes of pet mobility.
3. Fashionable Pets - The trend towards dressing up pets presents opportunities for designers to create stylish and functional pet clothing.
Industry Implications
1. Pet Accessories - Innovative accessories for pets such as dog backpacks and pet strollers will continue to be in demand as pet owners seek to bring their pets with them on their adventures.
2. Pet Transportation - New modes of pet transportation such as pet backpacks and biking with pets can disrupt traditional pet transportation industries such as pet taxis.
3. Pet Fashion - The trend of dressing up dogs in fashionable clothing presents opportunities for pet clothing designers and retailers to create stylish, functional and comfortable pet apparel.

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