DAMIR DOMA first showcased its collection in Paris 15 years ago, and now it is taking a turn to become DIOMENE, a new and refreshed brand. The designer states, "I wanted to create clothing that is reduced and liberated from the pressure of being simply new. Here it’s about purity, quality, comfort, and sustainability."
The latest capsule by the brand dives into timeless shapes and aesthetics. The Collection 01 stems from that minimal design mindset and focuses on craftsmanship to really set the tone as the first capsule. It also features some familiar elements from DAMIR DOMA days that infuse some avant-garde design elements into the capsule. It is all now available to shop online at the Highsnobiety shop -- this includes lightweight shirts to kick off the launch.
Reborn Menswear Fashion Imprints
DIOMENE Delivers a Slew of Timeless Fashion Designs for Summer
Trend Themes
1. Timeless Fashion Designs - Opportunity for brands to focus on crafting high-quality classics that are sustainable and liberated from the pressure of being simply new.
2. Minimalist Fashion - Opportunity for brands to create clothing with a minimalist design mindset.
3. Sustainability in Fashion - Opportunity for brands to prioritize sustainability in clothing production.
Industry Implications
1. Fashion - Fashion industry can innovate by crafting sustainable, high-quality classics that are not bound by the need to stay trendy.
2. Retail - Retail industry can innovate by offering minimalist and timeless fashion that promotes sustainable consumption.
3. Manufacturing - Manufacturing industry can innovate by developing sustainable materials and processes that support the creation of timeless and high-quality fashion pieces.