The Washington D.C.-based pizza chain &pizza is jumping on the pickle train with a new limited-time offering known as the Dickle.
Pickles on pizza have been having a moment lately and &pizza is getting in on the trend in a tasty way. The brand's new pizza, the Dickle, consists of the brand's classic pizza crust topped with grilled onion, dill weed, and a generous layer of sliced dill pickles. As Mike Burns, CEO of &pizza, said in a recent press release, "Do pickles belong on pizza? We think so, and our guests can rest assured that the Dickle is just the tip."
The Dickle is officially available from all of &pizza's 55 locations for a limited time.
Tangy Dill Pickle Pizzas
&Pizza Has a New Pickle-Topped Pizza Called the Dickle
Trend Themes
1. Pickle Pizza Craze - The rise of pickle-topped pizzas is creating new flavor experiences for adventurous foodies.
2. Limited-time Offerings - Brands like &pizza are leveraging limited-time menu items to create buzz and drive sales.
3. Unconventional Ingredients - Innovative pizzas like the Dickle are pushing the boundaries of traditional toppings and flavors.
Industry Implications
1. Restaurant Industry - Restaurants have the opportunity to experiment with unique flavor combinations to attract customers seeking novelty.
2. Food and Beverage Industry - Food and beverage companies can capitalize on the popularity of unconventional ingredients to introduce new products and cater to evolving consumer tastes.
3. Marketing and Branding Industry - Marketing and branding professionals can explore creative strategies to promote limited-time offerings and generate excitement among target audiences.