Cartographer Daniel Huffman set out to measure which of 48 contiguous states of America were more profane. Using a sample of 1.5 million geo-coded tweets, the propensity of six swear words is displayed by geographic location. According to the color-coded chart, which was adjusted to make for population density differences, the lighter red areas curse more than the darker locations.
'Profane Mountains, Polite Plains' is the amusing subtitle on this map by Daniel Huffman.
Implications - *Watch pro-tone. Not all consumers have always been interested in profanities.
Consumers have always been fascinated by the use of profanities, perhaps this is due to the fact that it is generally considered taboo to say them outloud. Any art, design, or product that uses these profane words shows this change in product demands and the fact that in the future consumers will demand that there art represent free speech.
National Profanity Maps
Daniel Huffman Charts Out Swear Words
Trend Themes
1. Profane Word Analysis - Analyzing and mapping the use of swear words can provide insights into regional cultural differences and consumer behavior regarding taboo language.
2. Artistic Utilization of Profanity - Art, design, and products incorporating profane words can cater to the growing consumer demand for edgy and provocative content, reflecting the shift towards freedom of expression.
3. Consumer Fascination with Taboo Language - Consumers' fascination with profanities indicates a shifting social perception, opening opportunities for content, media, and entertainment industries to create products that embrace and capitalize on this interest.
Industry Implications
1. Data Analysis and Mapping - The analysis and visualization of profane word usage can be applied in marketing, urban planning, and social studies to understand regional variations and cater to targeted audiences.
2. Art and Design - Artists and designers can create bold and controversial pieces that incorporate profane words to address societal taboos, generate discussions, and appeal to the evolving tastes of consumers.
3. Content and Media - Content creators and media companies can develop provocative and boundary-pushing content featuring profanity to capture audience attention, foster engagement, and leverage the changing cultural landscape.