Functional wellness sodas have surged in popularity as consumers seek out ways to satisfy cravings for effervescent refreshments in a beneficial way, which is seeing brands respond with new options like Dalston’s prebiotic soda. The drink is crafted with the brand's proprietary Prebio blend that infused each 250ml can with three-grams of plant fiber along with 15% of the recommended daily intake of magnesium and zinc. The drink comes in two flavors including Raspberry and Tropical, which are also infused with baobab and lemon balm botanicals to further support digestive enzyme properties.
Co-Founder Duncan O'Brien commented on the new Dalston’s prebiotic soda saying, "Leading research shows that gut health is the foundation of broader wellness. The microbiome has the potential to impact immunity, digestion, skin health, focus, cognition, and even weight."
Mineral-Enhanced Prebiotic Sodas
Dalston’s Prebiotic Soda Has the Proprietary Prebio Blend
Trend Themes
1. Functional Wellness Sodas - The surge in popularity of functional wellness sodas is driving innovation in the beverage industry.
2. Prebiotic Sodas - Brands like Dalston's are meeting consumer demands for prebiotic sodas by infusing their products with beneficial ingredients.
3. Proprietary Prebio Blend - The use of proprietary prebio blends in sodas presents an opportunity for brands to differentiate themselves and offer unique health benefits.
Industry Implications
1. Beverage Industry - The rising popularity of functional wellness sodas is driving growth opportunities for companies in the beverage industry.
2. Health and Wellness Industry - The demand for prebiotic sodas reflects the growing interest of consumers in health and wellness products, presenting opportunities for companies in this industry.
3. Digestive Health Industry - The use of prebiotic ingredients in sodas highlights the potential for innovation and disruption in the digestive health industry.