Apparently, Ferrari and Pininfarina are now designing custom cars. Car collector James Glickenhaus special ordered the production of the one and only Ferrari P 4/5. The car, valued at over $3 million is inspired by the Ferrari P4 racer from the 1960s. More details about the Ferrari P 4/5 will be available when the vehicle makes grand debut at the Pebble Beach Concours d'Elegance on August 20th.
Implications - What better way to show off your lavish lifestyle and superior status than with a customized car? Car enthusiasts will be green with envy upon seeing their peers cruising the streets in these seriously decked out and luxurious, personalized sports cars.
Custom Ordered Cars
Ferrari P 4/5 by Pininfarina
Trend Themes
1. Customized Luxury Cars - The trend of designing personalized and lavish sports cars that cater to individuals' unique tastes offers a disruptive innovation opportunity for the automotive industry.
2. One-of-a-kind Vehicles - The growing popularity of producing custom cars that are limited edition and unique in design offers a disruptive innovation opportunity for luxury car manufacturers.
3. Personalization in Auto Manufacturing - The trend towards offering customization options to customers during the car manufacturing process offers a disruptive innovation opportunity for auto makers to increase customer satisfaction and sales.
Industry Implications
1. Luxury Automotive - Luxury automotive companies can capitalize on the trend of designing customized, high-end sports cars for clients looking to showcase their wealth and status.
2. Automobile Manufacturing - Automobile manufacturers can capitalize on the trend of providing customization options for customers that increase customer satisfaction and drive sales.
3. Auto Collectors - Auto collectors can capitalize on the trend of limited edition and one-of-a-kind customized cars that are uniquely designed and highly collectible.